Retail and eCommerce Accountants

Creating value for your business, so you can add value to your customers

We understand how volatile the retail sector is; with rapidly changing consumer trends and a shift in consumer spending habits, retail is one of the most competitive sectors out there. Ecommerce has opened up a world of opportunities but also a world of competition meaning participants need to be able to differentiate themselves and offer consumers a world class customer experience in order to drive success.

A key driver of success in retail and eCommerce is the ability to leverage technology to provide accurate and real time reporting on the key areas of the business including stock management, profitability and margins, conversion rates, average order sizes, repeat purchase rates and sales/shoppers to staff ratio.

In addition to building a versatile technological environment you also need to understand the complexities of importing and exporting, dealing with overseas manufacturers and HR compliance.

To ensure you stay ahead of the game, you need the support of a trusted, dependable and reputable accountancy firm that knows the retail and eCommerce sector like the back of their hands, and will always offer a helping hand whenever you need them the most.

Williamson & Croft can offer you a team of experienced accountants whose dedication to client service is second-to-none. Delving into your demographic and market, we’ll bring new ideas to the table, and ensure your business is always in financial shape.

Contact us today by calling us on 0161 399 0121 or emailing us at to learn all about our services, and just what we can do for you.

“Always have our best interest in mind, providing sound advice to help us grow the business.”

– Scott Sashua,The Couture Club

Our Services

We can offer strategic advice on everything from stock management, key performance indicators, importing/exporting and growth strategies through to funding requirements, whilst ensuring you are compliant with regulations and legislation.


In addition to our standard accountancy and tax services covering your year-end accounts and tax returns, we can assist in developing a robust internal environment that drives real time reporting for your key performance indicators.

We know that accurate and up-to-date financials are key in this rapidly moving sector and we can help you develop suitable management reporting covering budgets, projections, cash flows and business specific KPI dashboards, providing the information you need to make informed decisions.

eCommerce & Technology

With new payment gateways, back end platforms and technologies that incorporate shopping functionality emerging all of the time, our team of industry experts can advise you on what’s available and what will work for your business.

We work with a vast array of accounting-based and other software so we can help you pick the right solutions for your business.


VAT legislation is complex enough never mind when you need to consider Distance Selling Rules, Import VAT & Duty, EC Sales Lists (ESL) and Intrastat Returns.

Our team of industry experts are well placed to ensure you are compliant with the complex legislation and to assist you in developing the necessary reporting functions.


Payroll is probably the most important internal function to your employees so ensuring that it runs accurately, efficiently and compliantly is key to staff motivation.

Our payroll department can ensure you are compliant with the legislation and increase your efficiency by taking on the burdensome process of running the payroll and dealing with any queries that arise.

Why Choose Williamson & Croft

  • Whether you’re an independent retailer, speciality store, part of a chain or operate online, we can provide you with a range of accountancy, advisory and tax-based services that can ensure a better financial future for your business.
  • We can provide you with new ideas that can drive real business growth and take you down avenues you might never have thought of.
  • We know that though the eCommerce and Retail industry is broad, so are the industries that operate within it. Whether you’re a fashion powerhouse or an independent garden centre, we’ll guide you through the challenges and make the opportunities more fruitful.
  • We are easily found in Manchester and Liverpool and it would be great to arrange a meeting to discuss your business and for you to meet the team who will be assisting you.

Recent News

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We’re not just your typical accountancy firm here at Williamson & Croft. We always ensure our customers get a service that is driven by results and packed with practical business advice. 

We started this independent accounting practice to help see other businesses succeed.  With offices in Manchester and Liverpool, we truly care about offering expert advice on accountancy services, advice on your tax affairs, the most up-to-date specialist advisory services, information on R&D Tax Credits and thorough year-end tax planning, among other important business facets.

We help clients from a range of sectors, including property, construction and, professional services, along with digital & creative, retail & eCommerce and technology & software, who continually praise our hard work, effort and forward-thinking approach. If you’re a business in Manchester, Liverpool or one of the surrounding areas of Warrington, Stockport, Bolton, Wigan and Preston looking for a top-class accountancy firm then Williamson & Croft are the team for you.

About Us

Since our inception, this local firm has been passionate about giving expert advice with the goal of becoming one of the best accountancy service providers in Manchester, Liverpool and the rest of England and Wales. The end goal? To become a local accountancy firm that helps business owners increase their average profit, beat their competitors, implement firm foundations and reward their dedicated, hard-working teams while building robust businesses with a great corporate culture that supports everyone.

Looking for a first-class accountancy service?

Williamson & Croft is a market leading accountancy, advisory and tax firm with particular specialisms in property, construction, retail, digital and creative, technology and professional services.


Coronavirus – How to Claim the Job Retention Bonus

Last month the Chancellor announced the introduction of the Coronavirus Job Retention Bonus in an effort to reduce the number of people being made redundant as the furlough scheme unwinds. The bonus rewards employers who successfully bring back employees after being...

What Is A Share For Share Exchange And How Can I Benefit From It?

A share for share exchange is where a company issues shares to a person in exchange for shares in another company. These exchanges often occur when forming new holding companies in order to transfer assets out of the original company. To ensure the transaction is tax...


0161 399 0121

81 King Street, Manchester M2 4AH

Avenue HQ Liverpool, 17 Mann Island, Liverpool L3 1BP

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