Accountants for Digital & Creative Businesses

Planning ahead so you can see your business’s future more clearly

At Williamson & Croft, we know that a key challenge facing the digital & creative sector is how to maximise its competitive advantage by keeping pace with technological innovations and meeting consumer expectations at the same time. This means investing in highly-skilled staff, taking advantage of technological change and creating campaigns that cause conversation. Making sustainable business decisions is no easy feat, and that’s where we come in. Our unrivalled expertise means we are perfectly positioned to work with all facets of this industry – including advertising, digital media, PR and market research companies, as well as web designers, developers, graphic illustrators, video production and motion picture creators.

Williamson & Croft can help you create a better future for your business. Contact us today by calling us on 0161 399 0121 or emailing us at to learn all about our services, and what we can do for you.

Our Core Services

Tax Planning

No one wants to pay more tax than is necessary. Our expert tax team will help you to implement and structure a strategy to ensure that you pay the correct amount of tax.

Our services include tax-efficient business structures, Capital Allowances claims, R&D Tax Credits and tax-efficient profit extraction.


Accurate and up to date financials are essential to make good business decisions so you need to ensure they are in safe hands. Regardless of your structure we’ll ensure that your year-end accounts, VAT Returns, bookkeeping and payroll are accurate and compliant with regulations.

In addition we can assist with management reporting, covering everything from management accounts, budgets, projections and cash flows, through to developing custom reports to review staff performance or other key KPI’s relevant to your business. We’ve got the expertise to assist you in all financial aspects of your business.

Cloud Accounting

Our whole team are trained in all of the key cloud accounting packages and can help you set up and maintain your preferred cloud-based system, allowing you to easily access and review your financials in real time, and make subsequent decisions that can impact your business positively.


Outsourcing your payroll processes can maximise business efficiency by removing the complex task of keeping abreast of employment taxation and legislative changes, as well as the administrative task of actually running your payroll.

We cover everything from calculation of taxes, submissions to HMRC and pension providers, through to issue of secure payslips, incentive schemes, bonus payments, and staff cost reporting and guidance.


VAT is a key tax for nearly all businesses and one that HMRC is regularly checking. VAT legislation is complex and burdensome and the fees imposed for errors can be substantial. With our VAT services we can ensure you have an effective system in place for calculating and submitting your VAT returns.

We can also provide advice on your VAT status, available schemes such as cash accounting and the flat rate scheme, as well as potential exemptions and partial exemption status along with managing any HMRC enquiries or disputes.

Digital Marketing Accountancy Firm

As a digital marketing agency, focusing on growing in a competitive environment, you want to work with a specialist team that is efficient and can offer key accounting services and accounting software that is top of the range. Our accountancy solutions mean we’ll be on hand to deal with year-end accounts, value-added tax returns, corporation tax compliance and other general bookkeeping. These services will free you up to focus on your business objectives so you can become the leading provider of digital marketing in your local area. As well as accountancy services for your digital marketing firm we’ll also be there to offer expert insight on any business decision that comes your way from mergers and acquisitions to financial forecasting and business plan reviews.

Advertising Accountancy Agency

As an advertising agency, it’s all about getting the message across and ensuring your client’s products & services are being noticed by the public. Here at Williamson & Croft, we know a thing or two about being succinct and efficient with our clients time. This is why we work hard to offer advertising agencies the correct business support and accounting services that give them all the information they need to reduce their tax bill, streamline their financial affairs & cash flow while not bogging creative agencies like these down with unnecessary paperwork, meetings and outdated software. We’ll also be on hand with expert knowledge should you need it to navigate through the murky waters of tax legislation, payroll and year-end reporting.

PR Accountancy Company

Outsourced accountancy services for PR agencies and people in public relations can do wonders for their efficiency and productivity. The financial side of a PR agency is often neglected in our experience so whether your an owner, shareholder or part of an in house accounting team, Williamson & Croft know what is needed to help ensure you can stay focused on providing great work for your own clients. Our team will get right under the skin of your PR firm and make sure that, from a financial perspective, everything is in great shape. We’ll deal with all the mundane accounting tasks like payroll, financial management and other specialist accounting services. Our accounting systems and other financial products feature the latest software so you’ll always have the most up to date financial information available at times that suit you.

Market Research Accountancy Firm

Market research is all about being accurate, thorough and detailed in your work so you can make the best, most informed decisions about a product or service. At Williamson & Croft, we apply those same three principles to a clients financial strategy. We’ll support your market research firm with anything to do with your accounts, tax set up or offering expert advice on upcoming business decisions. Our unrivalled expertise and experience put us in a great spot to help a number of creative businesses including market research companies. When you work with Williamson & Croft you can be sure that your market research business is set up for future success.

Digital & Creative Tax Advice

In digital & creative industries it’s important you’re utilising every method out there to reduce your tax bill, take advantage of tax relief and have a thorough understanding of ever-changing tax law. Unfortunately, we live in the real world where it’s not always possible to be on top of all things while focusing on forwarding your digital & creative business. Thankfully the team at Williamson & Croft are able to make sure your business is always compliant, efficient and making the most of tax reliefs. We can offer specialist knowledge combined with things like cloud accounting that mean you’re always aware of the financial state of your digital & creative business. We’ll be there at a time that suits you to discuss ways in which you can reduce your tax bill and keep hard-earned money in your business, so you can focus on growth and expansion.

Digital & Creative Tax Support

Our tax support is unrivalled. We’ve worked with a vast array of digital & creative business since our inception, this experience has given us the ability to offer tax support that is bespoke to the industry and to each business. The correct tax support can help drive growth and create financial success for your digital & creative business. Very often, this industry is full of entrepreneurial companies looking to showcase their talent and here at Williamson & Croft we like to think of ourselves as having that same spirit which is why we think you’ll love our client-focused approach and bespoke, results-driven service.

Audit For Digital & Creative Firms

As a business in the digital and creative industries, you have plenty to deal with daily, from keeping up with new technology to ensuring you’re offering something new and innovative. While all of that is vital, it in no way negates the need for a proper audit process to be undertaken. No matter how innovative and cutting-edge your business is in the creative industries if it can’t show accurate financial accounting statements which reflect the perceived success of the business then you’ll soon find yourself with a wide range of existential issues.

Thankfully, our team here at Williamson & Croft have helped plenty of businesses in the creative sector with their audit process. From digital agencies to PR and marketing firms we have worked with a whole range of creative businesses and can use all our experience to ensure your audit process is not only stress-free but fruitful and helps grow your company. As well as our fantastic audit surface that will comb through relevant financial documents to complete a report that satisfies a whole host of company shareholders, we’ll also offer proactive advice and insight about how you can further streamline your business.

In our experience, businesses in the creative industries need just as much substance as style which is why a thorough audit can give potential investors or buyers confidence that they are viewing a business that looks as good as they sound. The audit process that we put in place utilises cloud technology, allowing you to get on with growing your business and reviewing audit documents when and where it suits you and your team. Whatever type of digital & creative business you operate, you can rest assured knowing our team has the experience, enthusiasm and know-how to complete a successful audit that improves stakeholder, and overall business confidence and gives you advice about where to improve your internal practices.

If you require an audit for your digital and creative business and want to find out more give us a call on 0161 399 0121 (Manchester), 0151 303 3112 (Liverpool) or contact Tor Stringfellow, our audit partner, directly at

“Williamson & Croft have have been integral in the growth of our company. Thank you for your support, advice and time you’ve put into helping with Embryo’s financial strategy and planning.”

– Ross Green, Embryo Digital


How Does Better Accounting Affect The Bottom Line Of My Digital & Creative Business?

A lot of SMEs fail to adequately measure and manage their finances and this is a huge cause of business failure. Poor financial planning can cause lost revenues, inefficient tax planning and missed financial opportunities. Working with a group of accountants like Williamson & Croft will make sure your finances are in the best possible shape. We’ll educate on ways you can save money through efficient tax planning and proper forecasting.

What Does The Accounting Process Look Like?

We’ll receive the relevant information and documents from your business, our staff then collates all this into different sheets be they profit & loss, balance sheet or general ledgers. We can present these in a way that suits you, we’ll be more than happy to work in ways that suit you.

Why Should I Outsource My Accounting Services?

There are a few reasons you’d look to outsource your accounting needs, either you’re too small a business to afford an accountant, you don’t have the knowledge/time to complete thorough accounts or you’d rather focus on something else! Accounting is our passion and we’ll make sure everything is ordered so you can focus on working on the elements of your business that are going to bring you joy. Another great reason to outsource is the wealth of knowledge you can draw on, we can make you aware of all sorts of plans and reliefs that will save you money.

Should I Consider Using Cloud Accounting?

There are plenty of benefits to cloud accounting for your digital & creative business and our team are all trained in the major packages and can help you set up your preferred solution. Cloud accounting lets you review your finances from anywhere in the world, at any time, on any device.

When Should I Register For VAT?

If your VAT taxable turnout is going to be more than £85,000 in the next 30 days or your business had a taxable turnover of more than the aforementioned £85,000 over the last 12 months, you need to register for VAT. There are a number of factors to consider when calculating your VAT turnover, get in touch with the team at Williamson & Croft. A lot of businesses register for VAT voluntarily for commercial reasons.

Should I apply for R&D Tax Credits?

You could reclaim up to 33% of your R&D costs if you apply and virtually all businesses, especially those in the digit & creative sector, are eligible. If you’re spending money on innovating new or existing products, services or procedures then you should certainly consider applying. All you need to do is create a compelling technical narrative, ensure your finances around this area are clear and include expenditure on your CT600 and file this with HMRC. For a more detailed look, check out our dedicated R&D Tax Credit Page on our website.

Why Choose Williamson & Croft?

  • We work with companies from a variety of digital and creative backgrounds, including advertising, digital media, public relations, direct marketing and market research, guiding them with the suitable accountancy, advisory and tax-based services.
  • We don’t believe that one approach works for every client. We take the time to get to know each and every one of our clients, and provide structured advice based on your requirements and goals.
  • We genuinely want our clients to succeed, so we help them by driving growth through our expertise that creates success for businesses and their people.
  • Our award-winning team are always happy to help. We are easily found in Manchester and Liverpool and it would be great to arrange a meeting to discuss your business and for you to meet the team who will be assisting you.

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As well as providing businesses across Liverpool, Manchester, the surrounding areas of Preston, Bury, The Wirral and the rest of the North West with high-class accounting, tax and advisory services, the chartered, certified accounts here at Williamson & Croft want to educate people on topics that relate to accounting, tax and VAT. So with that in mind, we’ve set up an FAQ page to help you find the answers to some commonly asked questions.

We hope you find what you're looking for on this page. However, if you don't find the answer to your question on this FAQ page or want more information about our accountingtax or advisory services and how our team can help you, then be sure to get in touch online or give us a call on 0161 3990121 today.

About Us

Since our inception, this local firm has been passionate about giving expert advice with the goal of becoming one of the best accountancy service providers in Manchester, Liverpool and the rest of England and Wales. The end goal? To become a local accountancy firm that helps business owners increase their average profit, beat their competitors, implement firm foundations and reward their dedicated, hard-working teams while building robust businesses with a great corporate culture that supports everyone.

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Williamson & Croft is a market leading accountancy, advisory and tax firm with particular specialisms in property, construction, retail, digital and creative, technology and professional services.


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0161 399 0121

York House, 20 York Street, Manchester, M2 3BB

0151 303 3112

Avenue HQ Liverpool, 17 Mann Island, Liverpool L3 1BP

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